Case Study

ADVA Focuses on Core Competencies

Trusts Revenera for Software Monetization Solution

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    Adva

    ADVA Optical Networking is creating new opportunities for a connected world. Their intelligent telecommunications hardware, software and services have been deployed by several hundred service providers and thousands of enterprises.

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    Challenge

    • Enhance IP protection 
    • Increase licensing and renewal efficiency 
    • Improve customer visibility

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    Solution

    • Licensing solution offering flexible licensing models 
    • Back-office system to manage customer use rights and improve internal and external reporting

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    Benefits

    • Internal resources able to focus on core competencies 
    • Automated customer sales and renewals notifications 
    • Accurate revenue capture and recognition throughout software life cycle

    ADVA needed to further support their transition to a software-centric solution provider. They required a secure, end-to-end monetization solution that worked for them and their customers.

    As a lean software company trying to best leverage every single resource, we could not afford to have our core engineering talent work on recreating a software licensing solution. We were easily able to conclude that Revenera was going to be a good, trusted partner.

    RICHARD JENNY DIRECTOR OF PROGRAM MANAGEMENT AND DEV-OPS, ADVA OPTICAL NETWORKING

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