Webinar

Usage-based pricing allows customers to pay based on how much they use a software product, rather than a flat subscription fee. This model offers flexibility and aligns pricing with actual value delivered. It’s gaining popularity among software producers looking to attract cost-conscious buyers and expand revenue opportunities. The webinar highlights how usage-based models are approaching parity with traditional subscriptions in adoption rates.

Hybrid monetization combines multiple pricing models—such as subscriptions, perpetual licenses, and usage-based options—to meet diverse customer needs. This approach helps software vendors support legacy systems while embracing modern SaaS models. The webinar emphasizes that hybrid strategies are key to maximizing revenue and adapting to evolving buyer preferences.

Revenue leakage often stems from piracy, overuse, and misuse of software. The webinar discusses how telemetry and compliance intelligence tools can detect unlicensed usage and convert it into revenue. By monitoring software activity and enforcing licensing terms, vendors can recover lost income and protect their intellectual property.

Yes, perpetual licensing remains a viable model, especially for on-premise deployments and customers with strict security or infrastructure requirements. The webinar reveals that 52% of companies still expect growth in perpetual revenue, showing that flexibility in licensing is essential for long-term success.

Meter-to-token models allow customers to purchase prepaid credits or tokens to access software features on demand. This complements subscription plans by offering scalable access to additional tools during peak usage periods. The webinar compares this model to a vending machine, giving users the freedom to “snack” on extra functionality as needed.

Compliance intelligence uses telemetry data to identify unlicensed or excessive software usage. Vendors can use this data to build license compliance cases and convert unauthorized users into paying customers. The webinar shares examples of companies generating millions in new revenue by deploying these tools.

SaaS and private cloud deployments are leading the way, but on-premise software is also seeing a resurgence. The webinar explains that cost control, security, and customer preferences are driving renewed interest in private and hybrid environments. Software producers must be ready to support multiple deployment models.

Centralizing monetization involves integrating entitlement management, billing, and analytics into a unified system. This gives vendors full visibility into customer engagement, renewals, and fulfillment. The webinar stresses that managing complexity at scale is critical for growing recurring revenue and reducing churn.

According to the webinar, the top barriers include inflexible pricing models, lack of visibility into customer usage, and unmanaged compliance risks. Addressing these challenges with hybrid strategies and intelligent analytics can unlock new revenue streams and improve profitability.

AI applications often come with high operational costs, making monetization critical. The webinar suggests that usage-based pricing is one of the most effective models for AI, allowing vendors to align cost with value and scale access based on demand. This approach ensures sustainable growth while meeting customer expectations.